Innovative strategy and the continuous pursuit of operations excellence
Rigorous analysis, world-class technology and top-tier expertise to transform your business.
With a network of more than 100 top-tier consultants, we guarantee a hands-on team with industry-specific knowledge. We develop customized strategies to accelerate growth, maximize the value of mergers and acquisitions, and enhance your technology and operations.
The combination of our proven methodology, tools and technology will ensure efficient execution of your operations. Our programs deliver measurable results, including reductions in operating costs, improvements in employee engagement and growth in top-line revenue.
Meet the Team
Our team members work hands-on, and we guarantee subject matter experts will be dedicated to your project from start to finish. The Burnie Group’s practical strategies and operations tactics will help transform your business performance.
Principal & Founder
Head, Technology & Operations
Practice Leader | Robotic Automation, Performance Management & Analytics
Practice Leader | Benchmarking and Post Merger Integration
Strategy & Operations Expert
Data & Analytics Expert
Finance and Healthcare Expert
Healthcare and Telehealth Expert
Strategy & Change Expert
Business Development Manager
Bruna Sofia Simoes
Marketing and Sales Manager
Senior Business Analyst
Senior Business Analyst
Senior Business Analyst
Senior Business Analyst
Senior Business Analyst
David is a strategy and operations expert who has been helping organizations to streamline their end-to-end operations while enhancing the customer experience for more than 20 years. David founded The Burnie Group in 2011 to help organizations dramatically improve their operations. It has since become one of the fastest-growing management consulting firms in Canada. Prior to founding The Burnie Group David spent eight years at McKinsey & Company where he was a leader in McKinsey’s North American Operations and Retail practices. He also served as Director of Marketing and Sales at Grocery Gateway.com and was an Account Executive at Proctor & Gamble.
David’s experience includes: Corporate strategy, lean process redesign, performance management, post-merger integration, workforce management and leading transformational change. David has worked extensively in banking, insurance, telecommunications and retail in areas including back office, contact centre, branch/store operations and shared services.
David received his Master of Business Administration (MBA) at the London Business School, where he graduated with distinction, and earned his Honours Business Administration degree from the Richard Ivey School of Business at Western University with Dean’s List honours. David is a supporter of the Fort York Food Bank, and an avid athlete. He was an All Canadian and Academic All Canadian while playing football for the National Championship winning Western Mustangs, and was later drafted by the CFL's Hamilton Tiger Cats.
Darshan is an operations excellence guru, and he's been helping clients around the world increase profits for over 15 years. He served as Vice President at Active Operations Management, working with senior executives to dramatically transform management methods and business culture for organizations including Bank of Montreal, Harris Bancorp, Barclays and TD Canada Trust. He was also Director, Analytics Practice for the Advisory Services Group at Experian, where he built significant operational efficiencies for clients around the world. Darshan's experience includes: In-depth consulting for back-office operations, business analytics, workforce management, process optimization, productivity improvement, leading transformational change, and most importantly, motivating people. Darshan earned his Master of Business Administration (MBA) at McGill University, received a certificate in International Management at the Stockholm School of Economics, and received his Bachelor of Science from the University of Toronto. In his time away from work, Darshan leads his family and friends on remote wilderness canoe trips, where high winds, rapids, snakes and bears help him to recharge between client engagements!
Hugh has over 20 years experience working in technology, management consulting and analytics roles, always with a focus on improving customer operations and marketing. He has a lengthy track record of holding influential positions and developing successful business strategies. Prior to joining The Burnie Group, Hugh founded his own practice, Client Lens Group. He has run customer analytics and database marketing departments at Nielsen and Telus, worked as a consultant at McKinsey & Company, and has led applications, infrastructure and Project Management departments at EDS.
Hugh's experience includes: Management consulting, marketing, building customer loyalty, automation, analytics and performance management, and technology strategy.
Hugh earned his Master of Business Administration (MBA) at the London Business School, where he focused on Private Equity and Venture Capital Finance and Strategy. He also holds a Project Management Professional (PMP) designation. Hugh is a devoted husband and proud father of two boys. He enjoys hockey, soccer, the violin, and has a variety of personal technology interests including web and mobile application development.
Alexey is a strategy and operations expert, with unique, hands-on experience building and running online businesses. He's been consulting for over 10 years, helping clients to develop target operating models, re-design their processes and inform their strategies through benchmarking and performance management. Alexey is the CEO and Co-Founder of InsurEye, one of the leading Canadian consumer review platforms for insurance. He spent 5+ years as Project Leader at The Boston Consulting Group, and worked as Internal Consultant for Process and Project Management for Daimler Chrysler.
Alexey's experience includes: Developing business and operations strategies, re-designing processes across different industries, identifying and driving efficiencies, creating performance management solutions for Operations space, creating and executing benchmarks (Contact Centres, Multi-Channel), developing B2B and B2C online monetization models, assessing and evaluating global megatrends.
Alexey received his Master of Business Administration (MBA) at Collège des Ingénieurs, where he focused on 'Strategy and Management of Technology,' and earned his Master of Science degree in Mechanical Engineering at the Technical University of Munich. Alexey speaks five languages and spends his time away from work travelling, playing table tennis and braving the slopes Alpine skiing.
Alexey is a frequent contributor to numerous media outlets such as National Post, Toronto Star, and The Globe and Mail as well as multiple online publications. His topics focus on Financial Services, Insurance and Personal Finance.
Timothy is a management development and operations specialist. He has over 15 years of experience working as a consultant to large multi-channel organizations and high growth businesses, developing solutions that increase the efficiency, speed, cost and scalability of their processes. He specializes in helping clients define their strategic priorities and translate them into the culture, management and day-to-day actions that support revenue growth. Timothy was previously an Associate Principal at Partners in Performance, Interim CFO and Vice President of Strategy at Achievers and an Associate at McKinsey & Company. Tim is also the founder of a results-oriented management development firm: Cognatio.
Timothy's experience includes: Management strategy, operations analysis and efficiency, communications support, performance transformation, organizational design, change management, growth strategy and business performance improvement.
Timothy earned a Bachelor of Applied Science (B.A.Sc.) degree in Systems Design Engineering (First Class Honours) and a Bachelor of Arts (B.A.) degree in Speech Communication at the University of Waterloo. Outside of work, he enjoys golf, sailing, cooking, studying applied psychology and supporting a number of charities and local non-profit organizations.
David has been designing and implementing business intelligence and analytics solutions for nearly 20 years. As a Business Intelligence Architect for Assiduo Solutions, David designs and implements analytical solutions for clients including BMO Financial Group, TD Bank, and Brookfield Global Integrated Services. Previously, he was a Consultant for Bain & Company. Now, David brings a wealth of business and technical expertise to The Burnie Group, helping clients make their business performance transparent.
David's experience includes: Straddling the business and technical sides of data and analytics projects, defining business operating models, and integrating the best available data using highly efficient tools.
David earned a PhD and an MPhil at the University of Cambridge, and an Honours Bachelor of Arts degree at McGill University. David enjoys current events, learning new languages, sailing and travelling.
Astrid has been developing and implementing breakout growth strategies for financial services and healthcare organizations for over 15 years. She is the Founder and Principal of StratMaven LLC, a strategy and deal-advisory consultancy that focuses on financial services, healthcare and technology. Prior to founding her own firm, Astrid was Senior Director, Market Planning for the Property Insurance Division of LexisNexis Risk Solutions and was part of the senior management team that launched LexisNexis Healthcare Division. Astrid was formerly a management consultant at The Boston Consulting Group, and started her career executing investment transactions at the International Finance Corporation, the private sector investment arm of the World Bank Group.
Astrid's experience includes: Corporate and business unit strategy; new product development; and M&A.
Astrid earned her Master of Business Administration (MBA) at Harvard Business School, where she was a Baker Scholar (among the top 5% of the graduating class). She earned her Master of Science (M.S.) degree in Engineering Management and Science from Stanford University and received her Bachelor of Science (B.Sc.) degree in Mechanical Engineering from the University of Miami. Astrid is fluent in English and French. She lives in Miami, Florida and enjoys spending time with her husband and daughter and pursuing hobbies including cooking, reading, travelling and running half-marathons for charity.
MaryKate is a healthcare business management specialist who has been working with life science leaders for over 20 years. She is an expert at creating and executing go-to-market commercialization strategies for healthcare organizations, pharmaceuticals, medical devices and technology companies. She has driven cardiology, immunology, respiratory, endocrinology, oncology, nephrology, dermatology and other therapeutic projects. MaryKate was an Associate Principal at McKinsey & Company, and Brand Manager at Procter & Gamble.
MaryKate's experience includes: Strategic business planning, creating market-shaping campaigns, brand building, digital integration, capitalizing on customer insights, and market/channel expansion.
MaryKate earned her Master of Business Administration (MBA) and Honours Business Administration (HBA) degrees at the Richard Ivey School of Business at Western University. MaryKate is an Adjunct Professor with the MBA program at University of Southern California and sits on the board of several health organizations. She loves technology and published her own application software in Apple's App Store. She is a Certified Sommelier, loves sharing a glass of wine, is an active philanthropist and enjoys spending time with her husband in Maine and Florida.
Ghalib is a strategy and organizational change expert. He has been consulting for over 15 years working with senior executives successfully drive transformational business change. Ghalib is also the founder and Managing Director of Sambi Advisors, a boutique management consulting firm specializing in executive leadership. Previously, Ghalib served in senior management roles within the consulting practices at KPMG and Capgemini/Ernst & Young. He started his career in telecommunications working at Nortel Networks and at Corvis, an optical networking start-up.
Ghalib's experience includes: business strategy, organizational change management, executive alignment and business performance improvement.
Ghalib earned an MBA from the Ivey School of Business at the University of Western Ontario as well as a Bachelor of Applied Science degree in Systems Design Engineering at the University of Waterloo. Ghalib is a mentor for technology entrepreneurs through Futurpreneur Canada (formerly CYBF) where he has mentored a clean-tech start-up as well as an online retail start-up.
John is a seasoned Business Development professional with 20+ years experience in targeting and nurturing relationships in the management consulting and solutions industry. John’s strong knowledge base in this field comes from long term roles at Carpedia International, The Gurza Group of Companies, and Thomson-Rogers Law Firm where he held roles involving business development, sales, prospecting, and strategic analysis.
John earned his BA from the University of Western Ontario, and his LLB from University College in Cardiff Wales. While not at work John enjoys spending time with his daughter and golfing. He’s also an avid sports enthusiast who manages an active sports blog. An active member of his community, John makes time for causes that are near to him, recently acting as Co-Chair of the 500 Miles for Parkinsons walk.
Bruna Sofia Simoes
As a project manager Bruna has extensive experience consulting with smaller not-for-profits on the development and roll-out of digital and print communications strategies to better engage their constituent base and strengthen their brand experience. Prior to joining the Burnie Group, Bruna held roles in event management and communications at Save the Children Canada, managed the communications portfolio for Arrowsmith Program, and worked as the National Marketing Communications Manager at CHW.
Bruna’s experience includes: marketing, event planning, project management, social and digital media management, graphic design, and public relations.
Bruna earned her Honours Bachelor of Arts Degree from the University of Toronto. Outside of work Bruna enjoys adventure travelling, hiking with her dog, baking and knitting. Bruna is also a board member and fundraiser for a number of non-profit organizations.
Bret is a financial services industry expert with 10+ years of experience helping clients improve sales, operational performance and customer service. Bret boasts a long pedigree working for TD Wealth Financial Planning, holding influential positions including Manager of Business Process and Programs, Senior Business Analyst, and Financial Planning Associate.
Bret's experience includes: Consulting for high profile clients, sales, customer service, business analysis, project management, system design, operational process improvement, risk management and leadership.
Bret earned his education in Business Analysis from the University of Toronto, his post-graduate diploma in Financial Planning from Sheridan College (CFP, CSC, CPH), and an Honours Bachelor of Arts degree (graduated with distinction) from the University of Guelph. In his time away from work, Bret fundraises for the JDRF Ride for Diabetes, enjoys fantasy hockey pool leagues, reading, concerts, camping, fishing and playing guitar, and he's also a charcoal/pencil sketching and oil painting artist.
Jenya is an industrial engineer with expertise in analysis, process improvement and project management and has experience in the healthcare and aviation sectors. She has worked as a Quality Improvement Decision Support Technical Lead for the Association of Family Health Teams of Ontario and as a Project Coordinator, Business Analyst and Research Analyst for several projects at OntarioMD. Most recently, she was a Pricing and Optimization Analyst in revenue management at Porter Airlines. Jenya's experience includes: Healthcare system, IT, aviation, academic research and publication, operations research, applied mathematics, business analysis, project management and process improvement. Jenya earned her Master of Applied Science and Bachelor of Applied Science degrees at the University of Toronto. Her academic research on optimization of radiosurgery treatment has been published in TOP, the official journal of the Spanish Society of Statistics and Operations Research. When not at work, Jenya writes and publishes her poetry and fiction, plays guitar, builds and rides bicycles, builds robots and runs half marathons.
Adam is an operations expert, having implemented process improvement strategies in large-scale supply chain and retail organizations. He's worked as a Business Analyst for Target Canada, and as a Project Assistant at BlackBerry.
Adam's experience includes: Analyzing business operations from the ground up, including retail and supply chain environments, and interpreting analytics to improve processes.
Adam earned an Honours Degree in Business Administration from the Richard Ivey School of Business at the University of Western Ontario. He plays the piano and guitar, he's an avid Toronto Maple Leafs fan, and enjoys camping in his free time.
Shane is a process improvement specialist. He worked as Development Coordinator for Trinity College at the University of Toronto, and as a Communications Analyst for Cassels Brock & Blackwell LLP.
Shane's experience includes: Working with complex data, analytical thinking, and people/relationship management.
Shane earned a Bachelor's degree in Management and Organizational Studies at the University of Western Ontario. He volunteers his time at Evangel House to help the homeless, and has also been active with the Canadian Cancer Society Relay for Life, and as Co-Head Coordinator for the Annual Austen Berlet Campout for Mental Health. Shane enjoys reading, downhill/heli-skiing, swimming, and chess.
Karen is an industrial engineer with expertise in business analysis, process improvement and project management. Prior to joining The Burnie Group, Karen worked as a Senior Decision Support Analyst for the University Health Network. She has also held various engineering roles at Estée Lauder, Sanofi Pasteur and Maple Leaf Consumer Foods.
Karen’s experience includes: data analysis, project management, healthcare informatics, as well as process improvement projects in the cosmetic, pharmaceutical and food industries.
Karen earned a Bachelor of Applied Science degree from the University of Toronto. She is passionate about world travel and learning about different cultures. Outside of work, Karen enjoys Zumba, swimming, kayaking and treasure hunting at flea markets.
Andrew specializes in business information analysis. He has worked with clients across North America to analyze business needs, implement operations software and improve business processes. Prior to joining The Burnie group Andrew worked in analyst roles at Building Envelope Software Technologies and JD Irving. Andrew's experience includes: Software program integration, hardware implementations, gap analysis, business process reporting, and analysis of logical processes and data/business workflows. Andrew earned a Bachelor of Computer Science (BCS) degree with Honours from the University of New Brunswick where he was President of the Student Union, President of the Computer Science Association, and Business Manager for the Brunswickan Student Newspaper. In his spare time, Andrew plays hockey, tennis, curling and kickball. He's also a musician and plays a variety of instruments including guitar, bass, and box drum. Andrew also regularly volunteers to raise money for Cystic Fibrosis treatment and research.
Madison specializes in business information analysis. She has a diverse background understanding corporate business needs, implementing operations initiatives and business process improvement. Prior to joining the Burnie Group Madison held roles at HBC, Rogers Communications, Gluckstein Design and New York Fashion Week. Madison’s experience includes: consumer insights, relationship management, creative problem solving and project management. Madison is a graduate of Western University with a degree in Business Management with a specialization in Consumer Behaviour and a Minor in Psychology. In her spare time, Madison enjoys playing golf, tennis, being close to the lake, and is on a quest for Toronto’s best burger.
Max specializes in business information analysis. He has experience in various roles within health care research, private equity, and financial services. Prior to joining The Burnie Group, Max worked with different teams at RBC.
Max’s experience includes: Customer service, analytics and financial modeling, market research, and project management.
Max earned his Bachelor of Science at McGill University, where he was actively involved as the Vice President of Finance on his faculty council. He was also an avid member of various nonprofit and volunteering initiatives on campus. In his spare time Max loves supporting the Toronto Raptors, travelling, and searching for the best comfort food in Toronto.